Digital Traceability System Communication Materials

Mangrove Studio supported World Vision International in Cambodia under the CAST Project by developing video and communication materials to promote the digital traceability system for farmed and processed fish products. The project focused on helping beneficiaries, producers, processors, buyers, and consumers better understand how the traceability system works and why it is important. Through clear storytelling and practical communication materials, Mangrove Studio helped explain how QR-code-base

Client

World Vision International in Cambodia

Project Date

2025

Scope of Work

Supported the development of communication messages for the traceability system.
Developed video content to explain how the system works and its benefits.
Translated technical traceability concepts into simple and practical communication.
Created materials to support awareness among producers, processors, buyers, and consumers.
Highlighted the role of QR codes in improving product transparency and traceability.
Supported communication around food safety, product origin, and consumer trust.
Developed visual and storytelling materials for project visibility and stakeholder engagement.

Key Deliverables

Video content explaining the digital traceability system.
Communication materials for awareness and promotion.
Key messages on traceability, product origin, and food safety.
Visual materials to support stakeholder understanding.
Beneficiary-focused communication assets.
Project visibility and awareness materials.

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Digital Traceability System Communication Materials

Scope of Work

Key Deliverables

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