Executive Workshop

Designing a High Performance Digital Marketing Team

01 April 2026 | Phnom Penh | Limited Seats: 20 Participants

What You Will Learn

Business & Marketing Funnel Alignment

Understand the full funnel from awareness to conversion and map customer journeys across key touchpoints.

Digital Marketing Strategy Development

Translate funnel insights into clear, actionable strategies by selecting the right channels, platforms, and tactics to drive measurable business results and sustainable growth.

Performance Monitoring & Optimization

Track performance, identify gaps, and continuously optimize campaigns and execution.

Team & KPI Alignment

Assign the right roles at each stage and define clear, measurable KPIs to improve team performance.

What You Will Get
Marketing Team Structure Toolkit
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• Ready-to-use team structure template
• Clear role definition for each function

KPI & Performance Dashboard
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• Practical KPI tracking model
• Easy way to measure marketing results

Marketing Hiring Scorecard
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• Framework to evaluate candidates
• Helps you hire the right talent faster

Execution & Management Frameworks
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• Tools to manage your team effectively
• Improve alignment between marketing and business goals

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Performance Tabs Img
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Digital Transformation
for Every Business

Our digital services help you build, manage,
and grow your business with confidence.

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